Travioor

Travioor is a modern travel brand designed for young adults, capturing the emotional, spontaneous, and social nature of group travel. Its playful logo, consisting of a combination of a hand and a smiling face, evokes a “show of hands,” symbolizing the excitement of saying “I’m in” to a shared adventure. This fun, energetic identity extends across the brand through a vibrant color palette and dynamic, social photography. The final deliverables included a full suite of collateral, crafted to consistently express the brand and stand both digitally and physically.

Objective

Establish a vibrant, playful brand for Travioor that resonates with young adults and captures the excitement and social energy of group travel.

Solution

A dynamic visual identity was developed, including a logo, color palette, photography style, and a full suite of digital and physical collateral to consistently convey the brand across all touchpoints.

Client

Ve Interactive

Deliverables

Branding, Identity collateral, Digital assets